US Hotel Occupancy Up 0.6% Week Ending January 26th – 2013
The U.S. hotel industry reported increases in the three key performance metrics during the week of 20-26 January 2013, according to data from STR. In year-over-year comparisons, occupancy was up 0.6...
View ArticleClik here to view.
Hotels and social media presence: by the numbers
Like in most industries, the vast majority of Hotel brands have recognized the power and necessity of a strong social media presence. With 60 percent of travelers ages 34 and younger and 40 percent...
View ArticleHotels: Transitioning to the tablet
Data revealed that 2012 tablet sales had increased even more than analysts anticipated. Up 75 percent in just one year (to more than 52 million units total) it is no surprise that 2013 is widely...
View ArticleClik here to view.
Hotel loyalty programs provide rich customer data
Today, 77 percent of affluent travelers belong to at least one hotel loyalty program. Traditionally thought to be of most value to the guest, these programs — because they provide the opportunity to...
View ArticleSocial Media Plays Minor Role in How We Choose Hotels
What would you guess most determines how we choose a hotel? Price? Location? Recommendation by a friend or someone else? In a connected Social Media world, it’s surprising to discover that what our...
View ArticleITB Berlin 2013: Positive interim summary of ITB Berlin 2013
During the three days reserved for trade visitors at ITB Berlin there was a slight increase in buyer numbers from the USA, Middle East and Africa. That is the result of an initial analysis of the...
View ArticleClik here to view.
Meta Search Marketing: The New Revenue Frontier in Hospitality
Meta search in travel and hospitality has been around since the early 2000s. One of the earliest examples was Sidestep.com, now part of Kayak.com, which was acquired by Priceline earlier this year. In...
View ArticleHotel Guests Wasting Millions on Booking Sites
Hotel guests are paying hundreds of millions of pounds in commission fees to third-party booking websites for little in return, according to a new report. The Good Hotel Guide 2014 says guests who...
View Article
